Thursday, April 23, 2015

3.13 BREAKING NEWS: Requiem For A Peacock


Alas, poor NBC. I knew it, Steve Nation, a network of infinite possibilities.

As I will chronicle in my upcoming book, I had the pleasure to craft a 92-page ode(term paper,to be exact) to the National Broadcasting Company during my tenure as a Media Arts major at Long Island University. I honored the legacy of founder David Sarnoff who clearly believed in the hard work ethic and, employing the resources of the New York Public Library, NBC, its then-parent company, RCA, Disney, and various competitors and international broadcasters, retraced its steps from radio pioneer to "The Full Color Network." As time went on, I became an investor in NBC through GE Capital and its current owner. Comcast/NBC Universal, and I continued to respect NBC's ouevre, from TODAY and NBC NIGHTLY NEWS (before Brian Williams) to SATURDAY NIGHT LIVE and SEINFELD. NBC's cable networks MSNBC and CNBC each represented a different side of the political aisle, but they both continued the tradition of Chet Huntley, David Brinkley, John Chancellor, Tom Brokaw, and many others.

This year, Comcast/NBC was getting ready to acquire Time Warner Cable, spun off from its famous communications giant namesake. and explore the unlimited horizons of the digital age. Today, I was shocked to hear that after much opposition on Capitol Hill, the NBC/Time Warner merger has been tabled indefinitely, and with it, an NBC compatible with this brave new world aborning. There's another earthquake about to hit DC, and it will be caused by Sarnoff spinning in his grave. How will NBC's far-flung family, from its news networks to regional and national sports channels to its award-winning Sprout kids' channel even survive now that it has been told that it, and TWC, star-crossed lovers like Romeo and Juliet, can never live together?

Granted, they have existed as separate entities up till this point and they will continue to do well in the future, but the future of communications has been changed forever, and NOT for the good. The  NBC/Time Warner merger should not be allowed to die! It can only HELP people! The NBC Peacock's feathers deserve to shine brightly over TV screens around the world, regardless of what a few backward-thinking know-nothings have to say.

Thoughts?

Steve out!

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